1) Decide what "Good Tone" is, to YOU! For some it maybe Crystal Clear Cleans alla Mayer or that SRV glassy, midrangy sound, or maybe that dirty fuzzy Hendrix sound etc etc. You get the point. Then research what type of gear in your price range I.E (Fender, Marshall,) for starters, and many other brands that will give you a good foundation for the sound your looking for. Then........
2) Experiment: I've noticed through a lot of research and reading, that many great players experiment with their gear. Many of us don't have the financial luxuries to buy expensive gear only to figure out that we don't like it, so we end up asking everyone's opinion on what to buy. The problem with that is everyone has different tastes and different ears. So what do you do??? Well, take advantage of places like Guitar Center, Sam Ash and some of the other big chain stores with 30 day return policies. Small things such as; cables,strings, preamp tubes and speakers can greatly increase the tonal qualities of your current gear. Guitar Center and the like don't carry pre-amp tubes etc, so you may have to look elsewhere for that. As many of you may or may not know, NOS (New old Stock) tubes are made of higher quality components, so they should sound better, but this isn't always the case. Different pre-amp tubes will sound different in different amps. If you're using one amp like a Blues Jr for example,buy a couple of different tubes and swap them in and out, A/B them. Pre-amp tubes are generally cheap and very easy to swap in an out. If you're buying NOS stuff it could get a little expensive, but generally speaking, these tubes will sound best and really make a world of difference in your amps sound. You'd be AMAZED!
CABLES..... I've read a lot of GREAT reviews of the Pete Cornish and Mogami (Mayer uses PC and has made mention of Mogami) cables on Harmony Central, but have yet to try them myself. Try splurging for the Extra $$$ for smaller things like cables. As guitar players, I think we tend to overlook things such as cables, but bad cables can adversely affect your tone just as much as any other single component in your setup. Cables last long as long as you take care of them, and in the end it's a worthy and good investment no matter what amp you're playing through. The goal of these high-end cables is to let through the true tone of your hands and guitar without altering the tone or creating unwanted feedback/noise.
STRINGS: Not that anyone needs to be told this, but it's another inexpensive way to change your tone and experiment what feels good to your hands. Notice I said FEEL. I think too many players get hung up on how the string SOUNDS rather than FEELS. If it feels good to your hands, you'll play more and practice more, which will make for better tone. String gauge is very important. The higher the gauge, the more tone thats produced. Again, generally speaking. A proper setup and action (string height) is also very important and can affect tone. Higher action will generally produce clearer notes and more sustain, which is more suitable for blues players, while lower action will make for faster riffs, which is ideal for metal players. You may sacrifice tone for ease of playing, just be aware of that. Most players will find a good compromise between a "fast" action and good tone.. Again, experiment.
SPEAKERS: Look for different speakers and speaker configurations that are available for your amp. If your playing a 2x10, 2x12, 4x12's etc, you may find that your sound is lying with two different speakers. Mix and match the speakers. Doing this can produce a very 3 dimensional sound and add some of the speakers own characteristics to your tone. Eminence, Celestion, Jensen etc, are just some of the major and more popular manufacturers. Take the Blues Jr NOS for example.... The NOS sounds 100% better (IMO, and I've owned both) than the regular blues jr. I'm not positive but the circuitry may or may not be different, but I do know there is a Jensen speaker in the NOS. We all know the tweed covering doesn't make is sound better, so what does? Maybe a better pre-amp tube, maybe better power tubes, or maybe is that Jensen speaker. Point is, speakers could also greatly improve tone, so don't give up on your current amp yet. (Very hypocritical coming from someone who just sold all their gear and bought a Two Rock...I know)
GUITAR.... This is the an obvious one, but I've heard some cheap squires sound damn good. Again, its what looks nice and feels good in your hands. If it looks good and feels good, you'll play more.
TONE & VOLUME........Most amps will need to be played loud to be naturally overdriven and give you the best tone possible. Do experiment with the volume and tone knobs on the guitar and pedals though. You may find that the best sound maybe with the amp volume on 6 or 7 and the guitar volume on 5. Most of us put our amp on 1 or 2 and keep the guitar volume on 10 (especially when practicing in the bedroom). Do the same things with pedals and such. Again, this all falls under experimentation. John has touched on it.....When using distortion pedals, the volume knob on the pedal is just as, if not more important than the gain knob. Think outside the box. The greats did, and look at the great tones they came up with.
FINALLY....... The ultimate tone is in your hands, no matter what gear your using. Strengthen those hands. Strong hands will make for better bends, better vibrato and you will end up pressing the strings better and more accurately so the note rings out clear and true. Thats where the real tone comes from.
I didn't post this to seem like a "know it all" or anything. These are just some things I've read about and been experimenting with since buying new gear, and thought I'd pass it along to beginners or anyone else who thinks these tips could help. This is all subject to personal taste and preference. So PLEASE don't bash me for this post. We are all searching for that "Ultimate" tone so I thought I might add my take on it. Rock on!!!
TONE HUNTING SEASON IS NOW OPEN!!!

